There is a
format of advertising that ensures mass reach and utmost response even in your tight
budget. You do not need to puzzle yourself with this magnificent format as the
answer is here. It is the format of newspaper classified advertising that
transfers your advertising message without caring about any boundaries. The
popularity of newspaper classified advertising can be estimated from the fact
that newspaper earns large chunk of profit from it.
Now, you must be
wondering that why in this internet age, you should invest on classified
advertising in newspaper. There is a very straightforward answer for this; the
authenticity of newspaper is unsurpassed. Omnipresence of this mass medium is
main ruling factor behind the popularity of newspaper classified advertising. Whether,
you want to advertise your product or service, convey any personal message,
public or legal announcement, classified ads in newspaper serves all purposes.
Name change, Lost found, property, recruitment, business, services and public
notice, matrimony are main categories of these ads.
The appearance
of classified ads is very ordinary but still they prove mass appealing due to
the category wise division. Readers always inquire in their concerned category
of classified ad. It helps in standing apart each ad from others. To give
classified ads in newspaper is most affordable method of advertising. Although,
per line and word may cause variation in cost. If you want quick attention and
enhanced response of readers, then you are suggested to apply highlighters.
There are many
factors that work as the hidden force behind the success of your classified ad
in newspaper. A comprehensive media plan is necessary that comprises selection
of appropriate brand of newspaper and editions. A particular format is followed
for classified advertising. Times of India, Hindustan (Hindi), Hindustan Times,
Navbharat Times, Amar Ujala, Dainik Jagran are some of the leading names that
are most preferred for classified ads.
The time has
gone when people have ample time to take multiple rounds of newspaper offices
to complete the booking process of classified ad. It is time to get benefitted
from technology and leverage from online booking process of classified ads.
Through this process, you can book your ad in multiple editions in few clicks
and least time.
So, adopt the method of classified
newspaper advertising if you want to reach maximum people in minimum budget.
Now, you can book these ads anytime and from anywhere due to the facility of
online booking of these ads.
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