Monday 25 July 2011

RIGHT AD STRUCTURE FOR THAT RIGHT EMPLOYEE


Now once you have decided upon the newspaper you are going to advertise in, one very important thing remains, drafting it.

There are certain facts one should bear in mind while planning for an  advertisement especially for job advertisement. If you play your cards right, more are your chances of getting the right applicants and easier it becomes to get the cream of the crop. The detailing of the position the job vacancy holds and its relative importance in the organisational structure together with absence of any ambiguity are effective tools to target the right job seeker.

Creating a recruitment ad in newspaper is not a cumbersome process if one sticks to some basic rules. Some are illustrated below:

JOB TITLE: Your ad should figure a job title at the top. You can be specific as per as your requirement. Ex: Manager, secretary or manager in Finance or desk receptionist, etc.

THE COMPANY DESCRIPTION: You can emphasise how enviable working in the company would be and should justify why a talented worker can leave his current job. In short or plain words, that why a person should join your company and accept your proposal. Cite bullet reasons.

JOB DESCRIPTION: It’s important that the details of the exact work should be specified in the recruitment advertisement to be created. One can make it sound both monetarily rewarding and interesting to attract the desired candidate.

YOUR REQIUREMENTS FROM THE APPLICANT: Again, being specific is the mantra. You need to spell out the kind of experience and education levels you are looking for in a candidate.  Apart from that, you also need to chart out the key skills that are required. Once the job advertisement reaches the masses it’s the job of the advertiser to sort the best from the talent pool.

OUTLINE: The ad should be written in lucid and plain language and should be in a proper format. Information should have all the necessary details about the situation vacant but at the same time precise.

Therefore, an effective job advertisement in the newspaper is the one which includes all the above given details appropriately and have the proper alignment and format suited for the job advertisement. Myadcorner.com not only gives you a wide range of newspapers like Times of India, Hindustan Times, Dainik Jagran etc. to choose from but also helps you in drafting an appropriate newspaper ad in real time which is suited for various needs across diverse segments.

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